Montgomery College, Discovery Communications Support Statewide Community College Philanthropy Initiative
In support of a one-day community college online philanthropy initiative, “The Big Give,” Montgomery College has received $7,500 from one of its newest corporate partners, Discovery Communications.
Discovery and Montgomery College have recently established a strong educational-corporate partnership that has provided MC students with paid internships, expert-led industry panel programs, and career-development knowledge-sharing.
“For community colleges, strong corporate partnerships are the new currency of the future,” said Dr. DeRionne Pollard, Montgomery College president. “Partnerships ensure that we remain relevant in our educational offerings, and with mutual support from organizations like Discovery we work together to prepare our students to achieve the American Dream. I am honored that Discovery is continuing to lend its professional and financial support to our mission and the mission of all Maryland community colleges.”
The Big Give is a massive one-day statewide online fundraiser by the 16 community colleges to support their local programs and students. For 24 hours, starting at 12 a.m. on November 14, each community college will ask its community to go online to give towards scholarships, programs, facilities, and other local projects.
It is the first effort of its kind nationwide for the community colleges, which are facing scarce resources from county and state sources, according to Kimberly Johnson, who serves as president of MACC’s Maryland Community College Fundraising Professionals and is assistant director of the Office of Institutional Advancement at Frederick Community College. “Our statewide goal for the day is to raise $160,000 and gain 1,600 new donors to community college foundations across Maryland. We are extremely excited about this initiative because of its potential to create more scholarships for students who need them.”
By sharing resources to promote the event and harnessing the power of social media, community college officials hope to expand their reach and support from alumni and new and current donors. The community colleges will seek donations online through Razoo, a Washington, D.C.-based company that has helped thousands of nonprofits raise funds nationwide.
Each college has an online giving page at mdbiggive.razoo.com where donors are able to give to the college and program of their choice. This unique “online event” will allow community colleges to build awareness through social media tools, accessible by smartphone or computer technology.
Any size donation is appreciated, but a minimum $10 donation is required to donate online. To learn about the local community colleges or to donate on November 14, visit mdbiggive.razoo.com/.
Incentives for giving on November 14 are being provided by Big Give sponsors Discovery Communications and SMECO, which are providing awards for community colleges reaching various goals and multiplying the impact of donations made on November 14.